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SalaryGENERAL REQUISITION INFORMATION
EEO Statement:
The University of Nebraska does not discriminate based on race, color, ethnicity, national origin, sex, pregnancy, sexual orientation, gender identity, religion, disability, age, genetic information, veteran status, marital status, and/or political affiliation in its education programs or activities, including admissions and employment. The University prohibits any form of retaliation taken against anyone for reporting discrimination, harassment, or retaliation for otherwise engaging in protected activity. Read the full statement.
Job Title
Director of Editorial and Media Relations
Job Grade
PR26S
Division
Office of the Chancellor
College/Dept
Strategic Marketing and Communication
Department
Editorial and Media Relations
Requisition Number
2024-00148
FTE (full-time equivalency)
100
Work Schedule
Standard business hours
Does the position provide the opportunity to work Remotely/Telecommuting?
Yes – partial remote/telecommute opportunity
Appointment Term
12- 12/12 months
Is this position essential personnel according to the inclement weather policy?
Pay Information
85000
Pay Schedule
FLSA Designation
Exempt
Position Summary
Reporting to the Chief of External Relations, the Director of Editorial & Media Relations is responsible for guiding strategic internal and external communication to protect and promote UNO’s brand.
This position is responsible for critical office Media Relations functions, including identification of earned media opportunities, development of relationships with journalists, tracking of media mentions and evaluation of Return on Investment (ROI) for strategically beneficial stories. This position also guides editorial content creation and project manages all editorial requests and projects for MarComm. This position serves as a point person for media requests, including during emergencies or crisis events. The Director will support the CER and Chief Compliance Officer during crisis communication by crafting internal and external communications.
Strong editorial writing skills are essential to this position.
Strong editorial writing skills are essential to this position.
The Director of Editorial will oversee a team that has specific oversight into the areas of Editorial and content creation.
The Director will work closely with CER and MarComm staff working in the areas of Digital Communications, Marketing, and Events to ensure unified messaging.
The Director provides assistance for executive level communication as needed.
Job Duties
Responsibility Area:
Media Relations and Reputation Management
Duties:
Direct the daily Media Relations and reputation management operations of UNO MarComm, including:
1) Strategic media outreach
2) Responding to requests from local, national and international media outlets
3) Collecting of information and guiding university response for incidents posing reputational risk to UNO
4) Produce, coordinate and distribute media kits
1) Strategic media outreach
2) Responding to requests from local, national and international media outlets
3) Collecting of information and guiding university response for incidents posing reputational risk to UNO
4) Produce, coordinate and distribute media kits
Percentage Of Time
40
Essential Function:
Yes
Responsibility Area:
Team Management
Duties:
Oversee MarComm’s editorial support in alignment with campus priorities set forth year-over-year.
Percentage Of Time
25
Essential Function:
Yes
Responsibility Area:
Collaboration with College Communicators
Duties:
Foster continued collaboration with college communicators to help develop stories in support of overall campus strategies and/or special projects for the UNO website. Facilitate regular meetings to disseminate and strategically share content through UNO’s channels.
Percentage Of Time
15
Essential Function:
Yes
Responsibility Area:
Crisis Communication
Duties:
Support crafting of crisis communication messaging for the university as an institution or impacted campus units.
Percentage Of Time
10
Essential Function:
Yes
Responsibility Area:
Executive Level Communication
Duties:
Indirectly provide communication support to members of executive leadership, including talking point development, and occasional ghostwriting for high profile events and or incidents.
Percentage Of Time
5
Essential Function:
No
Responsibility Area:
Other Duties as Assigned
Duties:
Other Duties as assigned; participate in relevant university work groups or committees as needed and assist with MarComm team projects as needed.
Percentage Of Time
5
Essential Function:
No
Required and Preferred Qualifications
Required Education
Bachelor’s Degree in Communications, Public Relations, or related field.
Required Experience
Minimum of four years’ progressive professional experience in public relations, Media Relations, public affairs and/or journalism/mass communications.
2 years of experience professional writing experience.
2 years of experience professional writing experience.
Required License/Certification
N/A
Required Additional Qualifications:
Strong writing skills
Creative problem solving
High emotional intelligence
Adaptability
Political Acumen
Creative problem solving
High emotional intelligence
Adaptability
Political Acumen
Preferred Education
Master’s Degree in Communications, Public Relations, or related field.
Preferred Experience
Previous experience in higher education.
Preferred License/Certification
N/A
Preferred Additional Qualifications:
N/A
Compliance Requirements
Credit Check
No
Motor Vehicle Licensing Validity Check
No
Pre-employment Physical Request and Assessment
No
Drug Screen
No
