Director of Annual Giving and Direct Response

• Five or more years of progressively responsible experience in annual and Direct-response fundraising.
• Proven track record of successfully executing annual nonprofit campaigns.
• Demonstrated skills and abilities include:
• Excellent written and oral communication skills.
• Knowledge of best practices and methods related to Annual Giving and Direct Response.
• Leadership and cross-functional management ability.
• Capacity to manage multiple projects and collaborate across various departments.
• Proficiency in using data and analytics for decision-making, analysis, and result improvement.

• Sets aspirational goals and develops strategic plans for growing the HMHF donor base and creating a sustainable flow of Annual dollars.
• Creates a donor identity, narrative, and annual themes to convey key messages and compelling stories to acquire, retain, and upgrade donors. Collaborates closely with MarComm and donor relations colleagues to align messaging and strategy, and deliver a seamless donor experience.
• In partnership with internal partners and vendors, develops and executes a detailed annual outreach and solicitation plan and calendar each year. The plan should outline a multi-channel, data-informed approach to secure annual and sustaining gifts using a variety of techniques, segments, and channels, including direct mail, digital, and phone.
• Oversees data management, results tracking, and analysis of all Annual Giving and Direct Response efforts. Leverages strong data analysis to drive future strategies and pivot messaging, segmentation, and channels when necessary. Partners with University Advancement services and vendors on data integrity, mining, segmentation, and development of analysis tools and tracking for the program. Develops and produces progress reports for leadership and the Board upon request.
• Studies current and innovative Annual Giving and Direct Response strategies and best practices, recommending and implementing new methods and activities to improve overall results and to increase average annual gifts.
• Keeps updated on and experiments with innovative strategies, techniques, and trends for attracting annual and sustainer donors.
• Responsible for the development of the Annual Giving and Direct Response budget and responsibly manages spending to budget.
• Other relevant duties as assigned.
• As a young Foundation, it is understood that this role will adapt to the needs of the organization as we continue to grow. As HMHF grows, this position may recruit, hire, train, and manage direct reports.

• Eight or more years of related experience in fundraising.
• Master’s degree in a related field.
• Experience in a healthcare setting and/or national nonprofit.
• Familiarity with Salesforce constituent relationship management software.
• Passion and interest in mental health fundraising and advocacy.

The University is a participating employer with Utah Retirement Systems (“URS”). Eligible new hires with prior URS service, may elect to enroll in URS if they make the election before they become eligible for retirement (usually the first day of work). Contact Human Resources at (801) 581-7447 for information. Individuals who previously retired and are receiving monthly retirement benefits from URS are subject to URS’ post-retirement rules and restrictions. Please contact Utah Retirement Systems at (801) 366-7770 or (800) 695-4877 or University Human Resource Management at (801) 581-7447 if you have questions regarding the post-retirement rules.
This position may require the successful completion of a criminal background check and/or drug screen.

The University of Utah values candidates who have experience working in settings with students and patients from all backgrounds and possess a strong commitment to improving access to higher education and quality healthcare for historically underrepresented students and patients.

All qualified individuals are strongly encouraged to apply. Veterans’ preference is extended to qualified applicants, upon request and consistent with University policy and Utah state law. Upon request, reasonable accommodations in the application process will be provided to individuals with disabilities.
The University of Utah is an Affirmative Action/Equal Opportunity employer and does not discriminate based upon race, ethnicity, color, religion, national origin, age, disability, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, pregnancy-related conditions, genetic information, or protected veteran’s status. The University does not discriminate on the basis of sex in the education program or activity that it operates, as required by Title IX and 34 CFR part 106. The requirement not to discriminate in education programs or activities extends to admission and employment. Inquiries about the application of Title IX and its regulations may be referred to the Title IX Coordinator, to the Department of Education, Office for Civil Rights, or both.
To request a reasonable accommodation for a disability or if you or someone you know has experienced discrimination or sexual misconduct including sexual harassment, you may contact the Director/Title IX Coordinator in the Office of Equal Opportunity and Affirmative Action (OEO/AA). More information, including the Director/Title IX Coordinator’s office address, electronic mail address, and telephone number can be located at: https://www.utah.edu/nondiscrimination/
Online reports may be submitted at oeo.utah.edu

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