Creative Strategist

Job Title:Creative Strategist

Work Location: This is a remote position but we do require you to be within a commutable distance of NYC and available to meet in person when need be.

Start Date: January 15, 2024

Recently named one of Fast Company's Most Innovative Companies and AdAge's A-List Awards Social Media/Influencer Agency of the Year, Whalar is a global, award-winning creator commerce company that works closely with today's biggest brands, content creators, and world-leading social platforms to deliver innovative and creative content. We differentiate ourselves by our unique capabilities, including proprietary technology, brand partnership expertise, brilliant creator talent management, and dedicated Web3 innovation practice.

We believe this is a rare chance to join a truly special team and to help us shape the future of a highly respected, growth-oriented business that is committed to doing well by doing good.

As a Creative Strategist at Whalar, you'll be part of our dynamic Creative Strategy team within Brand Partnerships. You'll dive deep into the creator-first vision for brands, generating culture and community insights, crafting compelling campaign strategies, and providing thoughtful recommendations from idea inception to execution. Your role is not just about ideation; it's about bringing these stories to life with intention and craft, ensuring Whalar continues to be a breakthrough in the creator economy and cultural trends.

Your responsibilities will extend to participating in pitches, shaping inventive campaigns, and contributing to creator briefings.

• Spearhead social media and influencer strategies for clients
• Unpack client briefs, precisely identifying strategic outcomes and necessary steps for achievement
• Transform insights from Whalar's strategic analyses into distinctive strategies, breakthrough creative, and positioning for clients
• Collaborate with Whalar's Research & Measurement teams to develop insightful approaches
• Provide support to Director of Creative Strategy
• Participate and facilitate brainstorming and ideation sessions, fostering a collaborative environment.
• Develop creative strategies, outlining specific approaches to leverage talent for effective audience connection.
• Craft clear briefs to guide content output from internal teams and creators that is creative and on-strategy
• Contribute to campaign wrap reports, summarizing key learnings and providing actionable recommendations.

• Minimum of 5 years experience in social media and content strategy, ideally within the creator economy (but not mandatory)
• Fluency in social media platforms and their unique dynamics, including extensive knowledge of user behaviors and platform features
• Deep understanding of what makes successful content on social media, from content themes/types to platform best practices
• Experience working with various consumer brands/verticals at the same time
• A natural curiosity and love of research, you are a culture nerd who is able to translate data and trends into actionable insights and weave together a compelling narrative
• You can concept, write, build, and present original insights-based ideas clearly and concisely
• You have a solid understanding of the social media advertising ecosystem and industry innovations
• You thrive in an environment where collaboration, flexibility and scrappiness are valued more than job titles
• You have outstanding interpersonal skills, a relentless work ethic, a spirit of collaboration and a 'roll up your sleeves' mentality with the flexibility to support any size project
• You are a curious and enthusiastic self-starter with a problem-solving mindset and a proactive, can-do attitude

The salary range for this role is $65,000 - $85,000 and serves as a general guideline reflecting the potential compensation for the role. The final salary offer will be determined based on a comprehensive evaluation of factors such as the candidate's experience, expertise, alignment with the position's requirements, and ultimately budget approvals.

Our people are our superpower. At Whalar, diversity, equity, inclusion, and accessibility are at the core of who we are. We are deeply committed to reflecting on the unique journeys, authentic voices, and perspectives of our people, our creators, and the communities they represent. Our hope is to impact accessibility beyond compliance and help break societal stigmas and stereotypes. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for everything creator, we want to meet you, and we encourage you to apply.

Whalar is a remote-first working environment, providing our employees with the flexibility to be their most creative and successful versions of themselves. Whalar is located across 18 states in the US and 6 countries including offices in London and Malaga, Spain. Whalar provides flexible benefits and collaborative work environments/experiences, empowering employees to work productively in a setting that best and uniquely suits their needs.

• Company-wide yearly bonus
• Medical, Dental, Vision
• 25 days of PTO + Sick days + Winter break
• Retirement planning with employer match
• Monthly phone/internet reimbursement
• Professional development stipend
• Home office allowance
• Fertility benefits
• 16 weeks of paid parental leave
• Calm App subscription (Add up to 4 dependents)
• Fwrd personal developmentApp subscription
• Volunteer Days
• Identity theft protection & Legal assistance
• Life & Disability Insurance
• Pet Insurance
• Social Programs

Whalar provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. Equal opportunity extends to all aspects of the employment relationship, including hiring, promotions, training, working conditions, compensation, and benefits.