Company

The Cigna GroupSee more

addressAddressBloomfield, CT
type Form of workFull-time
salary Salary$70,700 - $117,900 a year
CategorySales/marketing

Job description

Copywriter, The Studio
Lead Analyst – HB3

THE TEAM

We’re a full-service internal agency that just happens to take up residence inside a global health company. A company with an incredibly ambitious mission: to improve the health and vitality of those we serve. We show up every day to advance this mission for The Cigna Group, Cigna Healthcare and Evernorth Health Services. It takes a heck of a lot of grit. But most importantly, it takes our unique blend of health care expertise and artful storytelling to craft the meaningful campaigns, content and experiences that inspire healthy action.

POSITION SUMMARY

Our internal agency is seeking a Copywriter to join our Studio team, reporting directly to The Studio Creative Director. You will be a fundamental part of our team, contributing to creative projects across all dimensions of the The Cigna Group and our two go-to-market brands Cigna Healthcare and Evernorth Health Services (D2C, B2B, B2B2C). To do this, you’ll need to be an expert storyteller who is fluent in concepting and writing for multiple channels and audiences. All of this with a goal of delivering meaningful brand experiences for our customers, clients and partners.

WHAT YOU’LL DO

  • Partner with Creative Directors, Art Directors, Designers and other members of The Studio team to bring insight-driven creative concepts to life in unexpected and thought-provoking ways
  • Translate complex business strategies and product information into engaging headlines, copy and calls to action that inspire, inform and drive action for all audiences
  • Develop concepts and write copy for a wide-range of cross-channel creative execution such as videos, social posts, websites, digital display, email, direct mail, print collateral and presentation narratives
  • Demonstrate a curiosity to stay on top of emerging trends, while keeping the pulse of advertising industry shifts and best practice
  • Confidently articulate creative ideas within internal creative reviews and brainstorms
  • Quickly become an expert with regard to The Cigna Group, Cigna Healthcare and Evernorth Health Services robust offering of products and solutions
  • Act as a steward for our family of brands, responsible for maintaining consistency of visual identity across all experiences
  • Partner with account management and producer teams to ensure creative is on brief, on time and on budget

WHAT YOU’LL BRING

  • 3-5 years of experience in an advertising agency or highly strategic in-house agency
  • A portfolio that demonstrates creative work across multiple channels (ex. digital, social and video work a plus)
  • An expert level understanding of how an idea can be brought to life across all channels—knowledge of best practice for digital, social and traditional channels is a must
  • Attention to detail
  • An aptitude for earning trust and developing meaningful relationships
  • A positive attitude with a “get-stuff-done” mindset
  • A passion for creative work, both in and out of our industry
  • Ability to work from a Cigna office 50% of the time, as requested by the business

If you will be working at home occasionally or permanently, the internet connection must be obtained through a cable broadband or fiber optic internet service provider with speeds of at least 10Mbps download/5Mbps upload. For this position, we anticipate offering an annual salary of 70,700 - 117,900 USD / yearly, depending on relevant factors, including experience and geographic location.

This role is also anticipated to be eligible to participate in an annual bonus plan.

We want you to be healthy, balanced, and feel secure. That’s why you’ll enjoy a comprehensive range of benefits, with a focus on supporting your whole health. Starting on day one of your employment, you’ll be offered several health-related benefits including medical, vision, dental, and well-being and behavioral health programs. We also offer 401(k) with company match, company paid life insurance, tuition reimbursement, a minimum of 18 days of paid time off per year and paid holidays. For more details on our employee benefits programs, visit Life at Cigna Group.

About The Cigna Group

Doing something meaningful starts with a simple decision, a commitment to changing lives. At The Cigna Group, we’re dedicated to improving the health and vitality of those we serve. Through our divisions Cigna Healthcare and Evernorth Health Services, we are committed to enhancing the lives of our clients, customers and patients. Join us in driving growth and improving lives.

Qualified applicants will be considered without regard to race, color, age, disability, sex, childbirth (including pregnancy) or related medical conditions including but not limited to lactation, sexual orientation, gender identity or expression, veteran or military status, religion, national origin, ancestry, marital or familial status, genetic information, status with regard to public assistance, citizenship status or any other characteristic protected by applicable equal employment opportunity laws.

If you require reasonable accommodation in completing the online application process, please email: SeeYourself@cigna.com for support. Do not email SeeYourself@cigna.com for an update on your application or to provide your resume as you will not receive a response.

The Cigna Group has a tobacco-free policy and reserves the right not to hire tobacco/nicotine users in states where that is legally permissible. Candidates in such states who use tobacco/nicotine will not be considered for employment unless they enter a qualifying smoking cessation program prior to the start of their employment. These states include: Alabama, Alaska, Arizona, Arkansas, Delaware, Florida, Georgia, Hawaii, Idaho, Iowa, Kansas, Maryland, Massachusetts, Michigan, Nebraska, Ohio, Pennsylvania, Texas, Utah, Vermont, and Washington State.

Benefits

Health insurance, Dental insurance, Tuition reimbursement, Paid time off, Smoking cessation program, Vision insurance, 401(k) matching, Life insurance
Refer code: 9098539. The Cigna Group - The previous day - 2024-04-19 09:04

The Cigna Group

Bloomfield, CT
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