Associate, Marketing (Sem/Paid Search)

About The Opportunity
We're all about connecting hungry diners with our network of over 300,000 restaurants nationwide. Innovative technology, user-friendly platforms and streamlined delivery capabilities set us apart and make us an industry leader in the world of online food ordering. When you join our team, you become part of a community that works together to innovate, solve problems, grow, work hard and have a ton of fun in the process!
Why Work For Us
Grubhub is a place where authentically fun culture meets innovation and teamwork. We believe in empowering people and opening doors for new opportunities. If you're looking for a place that values strong relationships, embraces diverse ideas-all while having fun together-Grubhub is the place for you!
Grubhub is looking for a curious and analytical Associate of Paid Search for our B2B (Restaurant & Corporate Accounts) and Driver businesses. This is a multi-faceted role that will be responsible for the day-to-day operations and play a key role in the optimization, expansion, and testing strategy of our Search program. We are looking for someone who is excited to grow their career executing on large-scale and complex paid search campaigns to deliver meaningful impact and growth to each line of business. An excellent communicator, this individual is also process-driven and loves using data to make decisions. This new role will form relationships with Grubhub's various external vendors (i.e. Google, Microsoft, SA360, Apple Search) and in-house departments as a subject matter expert.
The Impact You'll Make:

• Execute paid campaigns adhering to best practices through hands-on, day to day adjustments and monitoring in ad platforms (Google Ads, Microsoft Ads, SA360), including but not limited to: keyword expansion efforts, ad copy creation & testing, bidding updates, landing page testing, and issue troubleshooting
• Optimize campaigns daily/weekly/quarterly for optimal budget and performance management
• Create and analyze reports to uncover data trends, ensure campaign goals are achieved, areas of opportunity, and translate the data into actionable recommendations
• Collaborate with Manager and B2B marketing counterparts to translate strategic vision into documented, tactical solutions and results
• Help influence the strategic planning for B2B (Driver, Restaurant, Corporate) teams-understanding the unique goals and requirements of each team
• Aid Manager in technical implementation for ad tracking and measurement across app and web experiences via methods and systems such as Appsflyer, Google Analytics, Google Tag Manager, conversion pixels, and more
• Proactively seek opportunities for growth, performing competitive research, trend insights, beta participation, and experimentation, reporting findings and actions for improvement to leadership

What You Bring to the Table:

• 2+ years experience hands-on management of multi-million dollar paid search accounts with experience in B2B and/or recruitment a plus
• A proven track record executing paid search optimizations and accurately reporting results
• In depth understanding of automated bid strategies with experience optimizing towards CPA or ROAS goals preferred
• Proficiency with 3rd party campaign management tools like Search Ads 360, Kenshoo, etc.
• Previous experience utilizing Google Analytics
• Strong communication skills: ability to clearly communicate results, key learnings & opportunities
• Bachelor's degree in marketing, economics, statistics or other related field
• Recent Google Ads Search Certification
• A proven analytical track record with a bias for developing data-driven solutions working with advanced user capability in Excel
• Eager to jump in and execute operations on a small and scrappy team
• Ability to operate in a very fast-paced environment across large, cross-functional teams with ambiguity

Got these, too? Even better:

• Experience writing Google AdWords scripts
• Experience using Tealium or Google Tag Manager
• Experience using Firebug, TagAssistant, or other tag debugging tools
• Experience writing SQL queries
• Experience using feed management tools
• Familiar with building and interpreting cohort analysis
• Experience managing local SEM programs
• Familiar with building Tableau reports
• Experience or familiarity with SEO (SEMRush, Conductor, Search Console, etc.) and/or social media marketing platforms (Facebook, Instagram, Reddit, Tik Tok, LinkedIn, SnapChat, etc.)

And Of Course, Perks!

• Flexible PTOGrubhub employees enjoy a generous amount of time to recharge.
• Health and Wellness. Excellent medical, dental and vision benefits, 401k matching, employee network groups and paid parental leave are just a few of our programs to support your overall well-being.
• Compensation.You'll receive a great compensation package with eligibility for generous incentives, bonuses, commission, or RSUs (role-specific).
• Free Meals.Our employees get a weekly Grubhub credit to enjoy and support local restaurants.
• Social Impact. At Grubhub we believe in giving back through programs like the Grubhub Community Fund. Employees are also given paid time off each year to support the causes that are important to them.

Grubhub is an equal opportunity employer. We welcome diversity and encourage a workplace that is just as diverse as the customers we serve. We evaluate qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. If you're applying for a job in the U.S. and need a reasonable accommodation for any part of the employment process, please send an email to TalentAcquisition@grubhub.com and let us know the nature of your request and contact information. Please note that only those inquiries concerning a request for reasonable accommodation will be responded to from this email address.
If you are a resident of the State of California and would like a copy of our CA privacy notice, please email privacy@grubhub.com.