Address
Form of work
Company Description
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas immunology, oncology, neuroscience, and eye care and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Job Description
The Copy ACD works in close partnership with the Art ACDtogether, they are responsible forshepherding creative output of multiple assigned brands, producing and overseeing work that is Brave,Authentic, and Inspiring. Partners closely with Editorial, Art, and Account, along with CreativeManagement to ensure that clients are satisfied with the quality of our creative work, the value of ourservices, and our responsiveness to their needs.
Creative/Hands-on Work (60%)
Helps develop and review creative briefs with Account partners
Works with Art partner to produce exceptional, strategically focused concepts and campaigns
Takes on appropriate print, video, and digital projects as the lead writer
All copy must be clear, powerful, and free of errors, as well as correctly referenced and annotated
Works independently, often under tight deadlines, while juggling multiple brands/projects andmanaging other writers
Provides constructive feedback and clear direction to improve others work
Actively participates in client meetings
Participates in MLR reviews as needed
Leads content presentations; helps lead concept presentations
Helps lead brand planning and new business efforts as required
Attends market research as appropriate
Understands that advertising is a service industry that sometimes requires extra time and effort to
meet client commitments
Management (20%)
Assigns writers best suited for each project based on ability and workload
Manages workloads to maximize productivity of the Copy team, ensuring that everyone is billable
Works closely with other team leads to ensure jobs stay on track with deadlines and budgets
Guides creative execution with constructive feedback and clear direction
Provides written and face-to-face feedback for annual performance reviews, as well as ongoingfeedback throughout the year
Identifies and interviews prospective creative candidates
Leadership (20%)
Creative leader for assigned brands in partnership with Art ACD
Maintains excellent client relationships
Works with Account partners to grow business with existing clients
Works with Creative Management to address performance, workflow, and quality issues
Leads copywriters in development of award-worthy concepts and execution of all projects
Assures that all copywriters are trained and mentored to maintain the expectations of the agencyand the client, and to meet their own career goals
Consistently demonstrates to clients an understanding of their brands and marketing challengesand is responsive to their strategic and creative needs
Represents the agency at client meetings; co-presents creative work with Art partner
Significant Work Activities -Continuous standing for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Qualifications
Qualifications:
10-15+ years pharmaceutical advertising agency experience
BA degree or equivalent business experience within the pharmaceutical or related industry
A proven track record of creative ability and judgment; successful client contact experience; anexcellent presenter, collaborator, manager, and mentor; strong marketing and strategic abilities;deep understanding of science and healthcare; strong understanding of MLR review processesand requirements; exceptional copywriting skills in all media
Additional Information
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our short-term incentive programs.
- This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Companys sole and absolute discretion, consistent with applicable law.
AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVies policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.
