Description
This role is categorized as hybrid. This means the successful candidate is expected to report to GM Global Technical Center- Cadillac Tower three times per week, at minimum.
GM is progressing with the development of our all-new Digital Retailing Platform (DRP) that delivers an omni-channel learning, shopping, and buying experience and enables customers to buy or lease their next vehicle 100% online, 100% in-store or any point in between.
The DRP business team is seeking an Assistant Product Manager to help support and manage platform training including dealership requirements, tracking and monthly development of materials to align with new features/functionality. The Assistant Product Manager will also help support the Dealer Sales Cloud - focusing on enhancements and optimizations to drive dealer engagement and adoption. The Sales Cloud powers the DRP by keeping the Customer Experience (CX) and Dealer Experience (DX) in-sync and allows the dealer to manage all interactions and transactions in one place.
Responsibilities:
Reporting to the Product Manager – Digital Retail Platform, the Assistant Product Manager - Digital Retail Platform will:
Drive dealer engagement and adoption by supporting and executing high impact, high value Dealer Sales Cloud enhancements.
Work with the DRP Product Manager optimize the Dealer Sales Cloud to improve the DX. This includes intuitive use, settings and automating systems to streamline and expedite dealer processes.
Partner with internal team to support key initiatives – e.g., Order Types, CRM/DMS integrations and ensure the DX and CX complement one another.
Effectively manage and track product development through ongoing meeting management and utilization of our project management tool.
Develop a myriad of training materials and job aides to support new Sales Cloud features/functionality – educating dealer and field teams through simple and clear instructions.
Work cross-functionally with internal and external partners on product release training content and timing.
Develop and maintain processes for producing and prioritizing training materials to support GM dealer body and field representatives.
Identify training gaps and work cross-functionally to create Center of Learning courses, training plans, and in-system learning deliverables, inclusive of job aids, videos, and knowledgebase articles.
Establish training requirements and manage the process of tracking and reporting completions.
Skills and Abilities:
Highly motivated self-driven professional that excels in a fast-paced, dynamic environment
Adaptive to change and energized by leading new business initiatives
Brings structure and discipline to complex, multi-dimensional projects
Embodies a One Team approach and fosters an inclusive environment with cross-functional teams
Able to stay organized with multiple projects and tasks
Strong attention to detail and follow-up
Thrives working at the intersection of business, brand, CX and technology
Strong problem-framing and problem-solving skills
Ability to quickly react to and manage change
Strong work ethic with positive, can-do attitude
Background/Experiences
Academic (BA required, MBA or Equivalent preferred)
5+ years of experience in relevant fields including:
Digital marketing and eCommerce
Brand marketing and/or communications
Customer experience
Product management
Supplier management (agency, software)
Dealer channel / field experience (preferred)
Agency experience (preferred)
Training Development/Management experience (preferred)
Other:
Design thinking
Agile product development
IT Integrations
Additional Description
About GM
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Why Join Us
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Diversity Information
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