AddressPosition Purpose:
Do you have an interest in eCommerce and Interconnected Merchandising? Are you passionate about driving results? The position will be responsible for analyzing the brand's online performance and for identifying opportunities for improvement in areas such as product assortment, digital content, promotions and returns; The Brand Advocate Analyst will also ensure that new and promotional items are optimized and offer support when suppliers need help with online/system troubleshooting; This role will also be responsible for understanding customer behavior, building strategic plans, and leading presentations with supplier and merchandising partners to gain alignment on planned initiatives. The Brand Advocate Analyst will cultivate strong partnerships with merchants, cross functionals and strategic suppliers to drive traffic, conversion, and interconnected sales through content optimization, process improvement and analytics; This role is customer focused and will be responsible for building out robust project plans that promote brand growth
Key Responsibilities:
- 20% Builds Projects - Partners with stakeholders to build project plans that support strategic growth and drive incremental revenue.
- 10% Collaboration - Collaborates with suppliers and cross-functional partners to manage content changes, product presentation, and brand performance throughout the product's lifecycle.
- 15% Content Performance - Build and lead complex presentations with suppliers and merchants to gain Tracks content performance, digital asset management, assortment opportunities via regular reporting.
- 20% Creates Presentations - Creates and leads presentations with stakeholders to share project wins, analysis results, and to gain alignment on future opportunities.
- 20% Customer Analytics - Analyzes customer behavior and key performance indicators, to identify opportunities that will improve the online experience and drive conversion.
- 5% On-site Support - Provides on-site support and expertise for online product set-up, onboarding, and troubleshooting.
- 10% System Knowledge - Builds system knowledge and expertise through ongoing tailored, training classes.
Direct Manager/Direct Reports:
- This Position typically reports to Manager, Brand Advocate
- This Position has 0 Direct Reports
Travel Requirements:
- Typically requires overnight travel 5% to 20% of the time.
Physical Requirements:
- Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
Working Conditions:
- Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Minimum Qualifications:
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
Preferred Qualifications:
- Experience with Vendor Management Systems, Digital Marketing, E-Commerce, and Merchandising.
- High proficiency in Excel and PowerPoint.
- Experience with SQL, Tableau and Adobe products.
- Proven record of working with major consumer brands while supporting them in an agile, interconnected environment.
- Agility to learn database systems and web-based platforms.
- Manages multiple projects with competing priorities.
- Strong written and oral communication skills.
Minimum Education:
- The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
Preferred Education:
- No additional education
Minimum Years of Work Experience:
- 1
Preferred Years of Work Experience:
- No additional years of experience
Minimum Leadership Experience:
- None
Preferred Leadership Experience:
- None
Certifications:
- None
Competencies:
- Action Oriented
- Collaborates
- Drives Engagement
- Manages Complexity
- Communicates Effectively
- Drives Results
- Manages Conflict
- Builds Relationships
