ABM Campaign & Operations Manager (Temporary Position)

As the ABM Campaign & Operations Manager, you'll play a pivotal role within our Revenue Marketing team, responsible for the technical aspects of campaign building and ongoing management. Your primary focus will be on executing integrated ABM campaigns, syncing data across systems, and building actionable reporting - all critical for the success of our ABM initiatives and delivering a seamless customer experience to our target accounts. This is a Temporary Position through December 2024.
The ideal candidate should possess at least 4 years of B2B marketing experience, Salesforce proficiency, and a strong technical background to optimize campaigns efficiently and contribute to revenue growth at AdRoll.
This role is open in San Francisco, New York City, or Remote locations.
Unsure that you check all the boxes? You should still apply! We'll review your application for other opportunities. We're always on the lookout for talented people and we're committed to developing each employee's career with over 1,800 training classes offered every year.
The impact you'll make:

• Grow the efficiency and effectiveness of our ABM campaigns by implementing and optimizing programs that result in increased engagement, higher conversion rates, and revenue growth across our set of target accounts
• Collaborate cross-functionally to identify and build high-value target account lists, ensuring that ABM campaigns are focused on engaging prospects with the greatest potential for revenue generation
• In tandem with our content marketing team, strategize our campaign content strategy to build customer-centric assets that move prospects through the entire buyers' journey
• Ensure smooth data synchronization across systems, reducing data inconsistencies and enhancing operational efficiency across all ABM programs
• Utilize in-depth reporting and analysis to provide actionable insights, enabling the marketing team to make informed decisions, refine strategies, and achieve greater ROI from ABM efforts

Skills you'll bring:

• 4+ years of hands-on experience in B2B marketing, with a strong focus on account-based marketing or marketing operations
• Proficiency in integrated campaign building and execution
• Strong knowledge of Salesforce, including campaign management and reporting (certification is a plus)
• Experience in optimizing ABM campaigns for optimal results
• Ability to build and maintain ABM reports and dashboards
• Understanding of data synchronization between marketing and sales systems
• Excellent analytical and problem-solving skills.
• Strong project management skills, working cross functionally to reach goals

Additional Information:
Minimum salary of $85,000 to maximum salary of $100,000 + benefits.
The range provided is NextRoll's reasonable estimate of the base compensation for this role. The actual amount will be based on job-related and non-discriminatory factors such as location, experience, training, skills, and abilities. Consult with your Recruiter during the initial call to determine a more targeted range based on these job-related factors
Benefits and perks:

• Competitive pay and fully covered medical
• Join a community of fellow Rollers as a member of one of our Employee Resource Groups
• Ample opportunities to volunteer with local organizations with NextRoll Gives Back
• For additional benefits not mentioned, visit our Careers page

About AdRoll:
AdRoll is a marketing and advertising platform that helps B2C businesses grow revenue and optimize multi-channel campaign performance. Make web ads, social ads, and email work together and more effectively run, measure, and optimize your marketing efforts. Powered by industry-leading automation and personalization, the AdRoll platform's machine learning analyses real-time advertising data to drive traffic and sales. AdRoll helps customers generate more than $246 billion in sales annually and has been used by over 140,000 brands since 2006. AdRoll is a division of NextRoll, Inc. Get started today at www.adroll.com .
We are committed to building diverse teams of "Rollers" and are proud to be an equal opportunity employer. Learn more about our DEI impact via our DEI Annual Report on our Culture page . All applicants will receive consideration without regard to race, color, ancestry, sex, religion, gender, gender identity or expression, sexual orientation, marital status, national origin, citizenship, genetics, disability, age, veteran status or other characteristics. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. To request reasonable accommodation, contact candidateacommodations@nextroll.com.