Address
Form of workYour Impact
The Yield Operations Manager will manage day-to-day yield decisions, pricing, deals and discounts, evaluation of inventory volume, rollout of rate cards while partnering closely with Business Ops, Sales, Ad Ops and the Analytics team in ensuring maximum budget fulfillment, creation and review of media plans and packages, and advising direct Sales on what we can fulfill.
What you will do
- Own inventory management including forecasting and monitoring inventory for Categories and Advertisers.
- Leverage campaign performance data to analyze and identify new ways to maximize ad revenue and provide actionable recommendations to Sales teams to hit goals.
- Lead Advertiser trends, performance, and action-oriented metric reviews with internal teams (revenue, impressions, clicks by Advertiser/campaigns).
- Work with Sales and Business Ops to identify potential areas of opportunities and risks with contracts and connect those with financial impact.
- Own the enforcement of policies and processes related to makegoods, pricing, and discounts.
- Work with Business Ops and Sales to define the process in managing premium inventory bookings while working with Tools teams to build automated solutions.
- Work with the Analytics and Tech teams to build operational and revenue models that show the impact of the Yield Ops strategies.
- Provide input to Ad Ops on campaign pacing and optimization.
- Strong written, presentation and verbal communication with the ability to express complex topics clearly and easily.
Required Qualifications:
- Bachelor's Degree Business, Analytics, Statistics, or related field and 5-7 Years 5 years Progressive campaign management, media planning, project management or media strategy experience.
- 3-5 years progressive media analytics experience in a digital advertising environment.
- 3-5 years experience with Ad network/Ad exchange/DSP/SSP/Publishers
- 3-5 years cross-functional and collaborative project or team management
Preferred Qualifications:
- Master's Degree MBA, Analytics, Statistics
- 1-2 years familiarity with statistical programming language
- 1-2 years CRM systems (Salesforce, Boostr etc.)
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
