Agency Operations Manager

Requisition ID: 24907 

Our purpose at Molson Coors Beverage Company is to brew beverages that unite people to celebrate all life’s moments.  We’ve been brewing iconic brands for over 350 years and are now proud to be offering a modern portfolio that expands beyond the beer aisle.    

We are Talent Brewers with our culture routed in our core Values.  We believe in our brands and our people, and that diversity WITH inclusion is the key to a winning team culture.  We want you to join our team of brand ambassadors who believe the world is full of untapped opportunities.  So, if you get excited about making a real difference as part of a winning team like we do, we want to hear from you.   

The Agency Operations team leads agency model strategy, curates talent for a robust agency roster,  steers annual scope planning and spend,  and oversees agency performance and relations across the portfolio at MolsonCoors.

The Agency Operations Manager role ensures the company is getting optimal value from new and existing marketing agency investments through careful stewardship of scope development, appropriate usage of deliverable menu and agency model, data analysis, monitoring of utilization and ongoing production and partner training. This role will also support the team in leading agency management and relationship best practices for the company and marketing department.

Job Responsibilities

Strategy

• Understand needs of Brand to appropriately allocate resources and scope
• Provide ongoing data analysis to inform decisions on working and non working spend
• Research agency landscape and trends, curating new potential agency resources and approaches in agency management and compensation
• Partner with Brand and Procurement for new agency resource requirements and RFPs
• Identify how agency performance metrics can be expanded to additional hard data inputs
• Continuous oversight to optimization of Deliverable Menu and Agency Model

Accountability

• Ownership of digital scoping tool, training and usage

• Ensure contract compliance (both sides) for marketing agency agreements.
• Consistently analyze the efficiency and effectiveness of agency spend with respect  to deliverable models, staffing plans, fee structures, quarterly utilization
• Ensure that all financial and legal reporting and control processes are supported with proactive communication in all agency relationships and lifecycles.
• Manage Agency Performance evaluation process, supporting Agency Annual Evaluation process across all Brand teams and internal key stakeholders

Partnership Management

• Lead annual scope planning process , managing Brand and Agency partners collectively
• Lead training and usage of digital scoping tool as a resource for internal partners
• Partner with Brand teams  to navigate comprehensive agency onboarding
• Build strong partnerships with Procurement and Finance to oresent unified front to agencies
• Pro-actively and consistently offer new solutions to improve the agency value equation. Key stakeholders include:
  *Procurement
  *Legal

*Finance
*All managed agencies
*Brand Leaders who interface with agencies

Qualifications

Education and experience

• Bachelor’s degree preferred Or 5-7 years of Marketing or Agency Management Experience 
• Experience performing a similar role within a company with a significant spend with external agency partners highly desired – or Agency Experience with demonstration of client team leadership – OR Brand Marketing experience.
• Financial management experience required.
• Knowledge of a marketing creative eco-system

Skills and knowledge

• Cross functional relationship building
• Agency and vendor management skills
• Must demonstrate the following competencies:
  • Builds collaborative relationships, with the ability to influence.
  • Analytical thinking
  • Strong Financial Aptitude
  • Data analysis and storytelling
  • Business acumen, enterprise minded
  • Execute with execution, attention to detail
  • Innovative thinking, creative problem solving
  • Project, resource management

Other requirements

• Strategic acumen
• Ability to collect and analyze data points to connect the dots and make recommendations to leadership

• Strong interpersonal skills
• Ability to manage and prioritize multiple demands.
• Managing multiple keystakeholders  and individual brand priorities 

Work Perks that You Need to Know About:   

• Flexible work programs that support work life balance including a hybrid work model of 3 days in the office 
• We care about our People and Planet and have challenged ourselves with stretch goals around our key priorities   
• We care about our communities, and play our part to make a difference – from charitable donations to hitting the streets together to build parks, giving back to the community is part of our culture and who we are  
• Engagement with a variety of Employee Resource Groups, which can provide volunteer opportunities, leadership experience, and networking through the organization  
• Ability to grow and develop your career centered around our First Choice Learning opportunities 
• Participation in our Total Rewards program with a competitive base salary, incentive plans, parental leave, health, dental, vision, 401k option with incredible employer match, generous paid time off plans, an engaging Wellness Program, and an Employee Assistance Program (EAP) with amazing resources 
• On site Pub access to cool brand clothing and swag, top events and, of course... free beer and beverages!  
• Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences   

Job Posting Grade: 11 

At Molson Coors we seek diversity. Differing perspectives lead to challenging the expected, which keeps new ideas bubbling up. We’re an equal opportunity employer and invite applications from candidates from all backgrounds, race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic. We take pride in celebrating our unique brew.